As WealthBeing says, business is easy until you put numbers to it: anyone can make and sell something, the hard bit is making sure that sales values exceed costs. And when you’re starting out the common assumption is that costs will be high, and precede income, so at some stage it’s easy to just keep spending and hope that enough income will come in later.
WealthBeing offers practical, and often counterintuitive advice. Choose a market that’s neither too crowded nor too niche. Get yourself a partner or a mentor & and know which will be better for you. Pay attention to your personal needs, alongside the needs of your growing business. Use techniques like NLP and mindfulness, but don’t forget to watch your cashflow.